Webinar
What is Customer Validation
Learn the true value of Customer Validation programs, why it’s critical to the success of your product and company, and the different methodologies used to evaluate the stability, satisfaction, and adoption of your product before release.
Video · July 16, 2017
Your product has to exceed expectations and create a compelling customer experience. This quick introduction explains Customer Validation, which uses real customers in real environments to evaluate the stability, satisfaction, and adoption of your product before release.
If the idea is new to you, it covers the basics. If you are weighing a program of your own, it covers the benefits and the challenges.
What it covers
Intro to Customer Validation
The basics of Customer Validation and the important role it plays in launching successful products.
The testing methodologies
The differences between alpha, beta, and field testing, and when each comes into play during Customer Validation.
Benefits and challenges
The benefits and the challenges involved in building an effective Customer Validation program.
