Webinar
How to Evaluate Feature Adoption Through Field Testing
We’ll show you how Field Testing can help evaluate feature adoption of a product by gathering natural usage data from a larger audience over an extended period of time.
Video · October 25, 2017
Field Testing is the final stage of Customer Validation. Its job is to gather data on how people naturally use your product, from a larger audience, over an extended period of time.
The recording covers how to set up a Field Test, why it is important to collect both qualitative and quantitative feedback, and how Field Testing helps you evaluate feature adoption so you can make better decisions.
What it covers
Field Testing 101
The basics of Field Testing and what makes this type of test unique within your user testing program.
Running a Field Test
How to run effective Field Tests, from setting objectives and recruiting testers to collecting feedback.
Analyzing Field Test feedback
How feedback from Field Tests can be used to improve your product and hone machine learning algorithms.
