Ebook
Dogfooding Tester Guide
In this ebook, you’ll discover the essentials you need in your toolkit to achieve healthy participation within your dogfooding program.
PDF · 25 pages · November 10, 2022
Employee testers do not all behave the same way. Some complete every activity on time, some send a long list of opinions, and some need guidance before they take part at all. Too much effort in the wrong place will not lighten your workload, and too little leaves you short on data and engagement.
This guide describes nine dog-breed personalities of dogfooders, then offers nine tips for handling them and running a healthy program. It is written for product managers who depend on colleagues for product feedback.
What’s inside
Nine dogfooder personalities
A profile of each of the nine breeds, with its strengths, challenges and how it reacts to a significant issue or a controversial feature.
Handling feedback from colleagues
Why avoiding employee feedback that seems biased can leave colleagues upset and less invested, and how thinking of employees as customer zero helps.
Nine tips for a healthy program
Set expectations before sign-up, confirm willingness, share resources, respond to feedback, encourage collaboration, and reward good behavior, with sample wording for setting expectations and replying to testers.
