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Webinar

Building the Voice of the Customer into Your Product’s Development

We’ll look at how to leverage feedback from your customers with different stakeholders in your company to build better products.

Watch the webinar

Video · April 13, 2017

Successful companies value customer feedback, yet many do not seek it out before they launch a new product.

This recorded webinar looks at bringing the voice of the customer into your development process, from MVP to release, and sharing what you learn with the different stakeholders in your company.

It also covers tips and best practices for building a customer feedback community and growing it into an effective tool for ongoing user tests.

What it covers

  1. The value of customer feedback

    Successful companies value customer feedback, but many do not seek it out before launch. Find out what keeps them from pursuing it.

  2. Building a feedback community

    Tips and best practices for setting up a customer feedback community and growing it into a tool for ongoing user tests.

  3. Putting the community to work

    How to use your tester community as an instant source of insight into customer attitudes about current and future products and features.

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