Kit
Beta Invite Templates for Your Best Recruitment Ever
Get more applicants into your beta, UAT, and user tests with invite templates, sample emails, and a free invitation email generator.
PDF · 22 pages · April 7, 2022
Getting people to apply to your beta starts with the invite, and writing one that works can be tricky. It has to attract the right candidates and actually get them to apply.
Built from what Centercode has learned helping companies run beta tests, this kit turns that experience into practical guidance and fill-in-the-blank templates for beta, field, user acceptance, and other user tests. You learn what each part of an invite should do, from subject line to call to action, then copy a ready-made email into your own email client and make it yours.
What’s inside
Anatomy of a beta invite
A one-page look at the parts of an invite, with a suggested length for the subject line, the preheader, and the call to action.
Writing clickable invites
Advice on subject lines, preheaders, body copy, and short calls to action, plus branding, timing, reminders, and reaching candidates beyond email.
Four email templates
Fill-in-the-blank invites for target market audiences, existing customers and employees, each with a worked example to copy or adapt.
Invite email generator
A link to the plug-and-play generator that builds your invite from a few details, so you can go from blank email to finished invite.
