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Report

2024 Beta Testing Industry Report

Dive into the 2024 Industry Report by Centercode for an in-depth look at expert perspectives, key industry research, testing benchmarks, and evolving trends in beta.

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PDF · 32 pages · December 19, 2023

How long should a beta test be? How many testers do you need? Little data on beta is shared, so questions like these are hard to answer and hard to benchmark.

Centercode's 2024 report brings together an industry survey, an analysis of over 100 tests and 6,500+ testers, a look at 10,000+ pieces of tester feedback, views from a community of hundreds of thousands of testers, and takeaways from 100+ web posts on beta, so you can set benchmarks for your own tests.

What’s inside

  1. Key trends from surveyed professionals

    Where beta stands today, including how common customer beta and dogfooding are, and that finding and recruiting testers is still the top challenge.

  2. Benchmarks from over 100 tests

    How long tests run, how many testers take part, and how ratings and satisfaction scores hold up as tests target more diverse audiences.

  3. How feedback arrives over time

    Analysis of more than 10,000 pieces of feedback, showing when testers are most engaged and why more testers does not always mean more feedback.

  4. What testers think about beta

    Tester views on communication, instructions, and how beta shapes a company's image, along with the trend toward more connected products.

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